Where Every Family Matters

Goo Goo and Loveless Cafe Partner for Premium Treat

The Loveless Cafe Biscuits & Jam Premium Goo Goo will hit shelves at both Nashville landmarks and online Tuesday, Nov. 1.

Goo Goo Cluster is bringing back the Loveless Cafe Biscuits & Jam Premium Goo Goo, which incorporates scratch-made ingredients from Nashville’s legendary restaurant. Filled with Loveless Cafe strawberry preserves, biscuit shortbread and vanilla cake nougat covered in rich ruby chocolate, the Loveless Premium Goo Goo will be available online and in-stores from Tuesday, Nov. 1 through Saturday, Dec. 31, 2022, or while supplies last.

“When people think of Nashville originals, Loveless Cafe biscuits and Goo Goo Cluster candies likely come to mind, so it was a natural fit for us to partner together,” said Crystal Buttrey, sales manager at the Loveless Cafe. “The Biscuits & Jam Premium Goo Goo has classic flavors from both brands that are sure to bring back fond memories of southern cooking and sweet treats.”

The Loveless Cafe has been offering families and friends a place to enjoy scratch-made biscuits, preserves and Southern cooking for over 70 years. Named by USA Today as the “Top Down Home Dining Spot,” the Southern landmark hosts more than half a million visitors each year at its West Nashville campus, which is comprised of an iconic restaurant in Lon and Annie Loveless’ original house, quaint gift shops and special event spaces.

“This jam-filled, biscuit-inspired confection represents deep roots and rich flavors from two of Nashville’s beloved brands,” said Beth Sachan, Vice President of Sales and Marketing at Goo Goo Cluster. “We had so much fun working with the Loveless Cafe team to create an irresistible treat that showcases the nostalgic, authentic flavors of both longstanding culinary brands.”

Where to find it

The Loveless Cafe Biscuits & Jam Premium Goo Goo originally launched in spring 2022 with a very limited supply. The product will be available again at Goo Goo Chocolate Co., located downtown on 3rd Ave. S, and online. The Loveless Cafe will also sell the Premium Goo Goo at the Hams & Jams Country Market located by the Cafe at 8400 Highway 100.

For more information about The Loveless Cafe Biscuits & Jam Premium Goo Goo, or to stock up on this exclusive treat in time for the holidays, visit googoo.com or lovelesscafe.com.


About the Author

Michael Aldrich

Michael Aldrich is Nashville Parent's Managing Editor and a Middle Tennessee arts writer. He and his wife, Alison, are the proud parents of 4-year-old Ezra and baby Norah.